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CEO Today: #OneAvetta & The Importance Of Understanding Your Customers

By Avetta Marketing
April 29, 2020
2 minutes
CEO Today: #OneAvetta & The Importance Of Understanding Your Customers

Arshad Matin joined Avetta, one of the world’s leading providers of cloud-based supply chain management, in October last year. With his extensive experience in successfully leading high-technology and software companies over the past 25 years, including being the CEO of Paradigm – a leading developer of software solutions to the oil and gas industry, as well as holding senior leadership roles at companies including IHS Markit, Seismic Micro-Technology Inc., Symantec Corp. and BindView Corp., and being a Partner at McKinsey & Company, Arshad is perfectly positioned to execute the next phase of Avetta’s growth strategy.

Since his appointment, he’s focused all of his energy on optimising the organisation in terms of reporting structures and discipline and making sure that Avetta continues to constantly improve its leading technology. We caught up with Arshad to hear more about how his first months as CEO and President of Avetta have been, as well as the company’s increased focus on their customers and how they’ve handled the challenges that the COVID-19 outbreak has presented the world with.

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